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Writer's pictureBryant Hawkins Sr.

A New Era In Dental Repair: Bridging the Gap Between Innovation and Tradition

The dental industry is undergoing a significant transformation, and at the forefront of this change is UptimeServices. Recently, on my podcast, HTM On the Line, I had the pleasure of speaking with Russ Baker, the Senior Vice President of UptimeServices. Our conversation explored the intricacies of dental repair and the innovative steps his company is taking to revolutionize the field.


From Humble Beginnings to Industry Leadership


Russ Baker - Senior VP of Uptime Services

Russ Baker's journey in the dental industry spans an impressive 31 years. Starting as a territory representative for a consumable supplies manufacturer, Russ quickly advanced to selling capital equipment and designing offices. His career took him through various leadership roles, notably with Henry Schein, one of the largest healthcare providers. But five years ago, Russ felt the entrepreneurial itch. He and a colleague ventured out to disrupt the industry, eventually leading to working at Dental Fix, a repair business that Uptime Health acquired four months ago.


Russ now leads Uptime Services, a wholly-owned subsidiary of UptimeHealth. This division is focused on the repair, sales, and logistics aspects of dental and medical equipment. The goal? To provide dental practices with reliable, efficient, and professional services that minimize downtime and maximize patient care.


The Challenges of the Dental Repair Industry


One of the key challenges in the dental repair industry, as Russ explained, is the aging workforce. Many technicians are nearing retirement, and there's a severe shortage of new talent entering the field. UptimeServices is tackling this issue head-on by empowering independent technicians. Through their Dental Fix brand and partnerships with companies like Elite Dental they are providing technicians with the necessary training, parts, and support to succeed.


Moreover, Uptime Services is addressing the industry's "break-fix" mentality—a reactive approach where repairs are made only after equipment fails. This mindset not only leads to extended downtimes but also impacts patient care. Uptime Services is shifting the industry towards preventative maintenance, ensuring equipment issues are identified and resolved before they become emergencies.


Education: The Key to Professionalizing Dental Repair


A significant part of Uptime Services' mission is education. The company has partnered with the College of Biomedical Equipment Technology (CBET) in San Antonio, Texas, to develop the first accredited dental technician program in the United States. This program is designed to attract more people into the dental repair industry and raise its level of professionalism.

As Russ mentioned during our discussion, "By partnering with the school, we really want to raise the professionalism in the dental arena and ultimately bring more people in." The program at CBET is a groundbreaking step toward solving the technician shortage and ensuring that dental practices have access to skilled, trained professionals.


Harnessing Technology to Stay Ahead


In an industry that is quickly advancing, staying ahead of the curve is crucial. UptimeServices is doing just that by integrating innovative technology solutions. They have developed a Learning Management System (LMS) that allows technicians to access training at their own pace. Additionally, they are working closely with Original Equipment Manufacturers (OEMs) to provide hands-on training for technicians, ensuring they are well-equipped to handle the latest advancements in dental technology.


Perhaps the most exciting technological development is UptimeHealth's SaaS platform. This platform allows dental practices to centralize data from smart equipment, enabling predictive analytics and more effective preventative maintenance. By transitioning from an analog to a digital compliance system, UptimeServices is helping to reduce downtime and improve patient care.


Looking to the Future: A Five-Year Vision


When asked about the long-term vision for UptimeServices, Russ was clear: "My five-year goal is to really change the mindset from break-fix to preventative maintenance." This shift, combined with the continued integration of digital solutions, will professionalize the dental repair industry and ensure that dental practices remain operational and efficient.

Russ and his team are committed to reducing and eventually eliminating downtime in dental practices. By equipping, educating, and excelling, UptimeServices is poised to lead the dental repair industry into a new era.


The Dental Fix/Uptime Services Summit: A Premier Training Opportunity


One of the highlights of our conversation was learning about the annual Dental Fix/Uptime Services Summit. This event, held from October 3rd to 6th in Nashville, Tennessee, is a premier training opportunity for technicians in the dental industry. The summit is open to Biomed Techs, Equipment Repair Technicians (ERTs), and franchise owners, providing a platform for learning, networking, and professional development.


The summit offers hands-on courses, business solutions, and training sessions with various OEMs. It's an event that not only builds camaraderie among technicians but also helps them stay ahead of the curve in an ever-evolving industry. To learn more about this upcoming summit and to register, click here.


Shining a Light on an Overlooked Industry


The dental repair industry, as I learned from Russ, is often overlooked, but it plays a critical role in ensuring that dental practices can provide uninterrupted patient care. Uptime Services is at the forefront of this industry, leading the charge toward a more professional, preventative approach to dental repair.


Through education, technology, and a commitment to excellence, UptimeServices is shaping the future of dental repair and maintenance. As Russ said, "We're going to fix it," and I have no doubt they will.


To hear the full conversation and gain deeper insights into the dental repair industry, listen to the podcast episode with Russ Baker on HTM On the Line. To listen, click here.

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